Market Readiness

Through its Market Readiness (MR) Investment Program, Ontario Centres of Excellence (OCE) invests directly in companies to further their early-stage commercialization and support their growth into a scalable business. The program supports companies in both the Customer Creation (CC) and Company Building (CB) stages of the Customer Development Model, as defined by Lean Start-up principles. The OCE investment de-risks other investment opportunities and helps the company attract the private investment and other funding it needs to grow.

This program is designed to support early-stage companies that:

  • Are an academic spin-off that was created for the purpose of commercializing IP developed from research conducted in an Ontario-based academic institution (university, college and/or research hospital);
  • And/Or, have been based at, and actively engaged with an OCE-supported Campus-Linked Accelerator (CLA) or On-Campus Entrepreneurship Activities (OCEA) accelerator any time within the last three years;
  • And/Or, have received a SmartStart Seed Fund award through their affiliation with a Regional Innovation Centre (RIC)
  • Are incorporated for fewer than five years.
  • Have not exceeded thresholds ($500,000 for MRCC, $1 million for MRCB) for arm’s-length third-party investment prior to applying for MR (Note: Companies that exceed these thresholds by successfully acquiring MR investment in a concurrent round are considered eligible) 

Applications to this program are accepted on a continuous basis.

More details on the Market Readiness Program.